Internet Marketing
Search Engine Optimization

SEO - Our process

Major Steps in accomplishing an optimized website

1. Initial Consultation

This first phase is comprised of 3 elements:

  1. Review your website and create a report with recommendations in order to optimize your website and make it search engine friendly.
  2. Eliminate issues (duplicate content, flash content, dynamic content, etc.). These elements will prevent your website from being correctly indexed by the search engines and thus lowering your rank page.
  3. Review your website keywords and use keyword research tools to create a list of the most searched terms for your markeet niche or industry.

2. Content Writing

Design by Satori has professional writers who can create content that is not only well optimized and grammatically correct, but also is appealing to your readers and potential customers. The text will contain keywords using proper SEO keyword densities. Our writers will consult with you to ensure that their writing encompases the essence of your business. We can also write original, 400-500 word articles which are keyword rich and related to your products and/or services. The articles would then be posted on your website and/or blog to increase web visibility.

3. Website Optimization

Our optimization experts will take care of the technical parts of your optimization and tweak the backend of your website to make it search engine friendly. This process will include creating or modifying meta tags, title tags, alt image tags, internal linking structures, site maps, duplicate content, flash content, session ID problems, dynamic content and shopping carts.

4. Link Development

The development of incoming links from well-established websites is one of the major variables in attaining high search engine rankings. Link development is absolutely essential to your website’s success and is a major part of the optimization service that we offer. A high quantity of quality links can be developed through a variety of means, including:

  • One-way links from directories and other related sites
  • Reciprocal link exchanges with related sites
  • Fee-based directory submissions
  • Article writing and submission to article directories
  • Blog postings and/or creation
  • Press release writing and submissions
  • Social Media Optimization (SMO) and postings

5. Website Submission

After the optimization process is complete, we will submit your website to all the major search engines and directories, including Google, Yahoo and MSN. In addition, we will submit your website to fee-based directories such as Yahoo Directory, Best of The Web, GoGuides, Business.com and others. We will also manually submit your website to directories that we have researched and found to help in developing link popularity. Lastly, we will create and submit sitemaps to both Google and Yahoo via their respective programs.

6. Reporting

We provide a baseline ranking report before we start work to show you how you rank prior to optimization; additional reports are then provided on a monthly basis. Our staff will monitor your results to make sure you are on the right track. To ensure your satisfaction, our staff will periodically be in touch with you via phone or email and provide you with project updates. As an optional service, we also offer installation of Google Analytics on your website for detailed traffic reporting.

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Portfolio of Design work provided by Satori